Friday, October 2, 2009

Opt-In Page & Squeeze Page

Here's some useful information for you I wrote for you,
it will help you get more focused.

Marketing and building your online business is all about building
trust and building relationships. People buy from people, and
people they trust...

The mistake most marketers and business owners make with their
websites is creating something
that looks like a pretty brochure but fails to build the
relationships needed to create a good buying environment. The
result? Anonymous "traffic" but no customers, no trust, and no
sales.... In a word: FRUSTRATION.

You see these sites all the time (you may even have one...),
and most are making no money at all...

They talk about "benefits",
"about us", "contact us", and other aspects of your company
or product. They may "look professional" and boost the ego
BUT, if you like those kind of sites, weigh your ego with your bank
account and see which one weighs more!

What if there was a much simpler
type of site that could get MUCH
better results?  Read On...

Even if thousands of people visited the traditional site, what is
the likelihood that they will find the "Contact Us" page, and
freely send you their information? VERY Unlikely!

Even if they put it in their favorites, what is the likelihood
they'll be back soon? When's the last time you returned to your all
your favorites? I think you're getting it!

Compare that with a simple one-page site that gives them something
of value that helps them right away with a concern they have, and
does that for free, in exchange for their First Name and Email.
This is called an "Opt-In Page" or "Squeeze Page."

Example: "Revealed, 7 Ways You Can Make $500 Online In 5 Days or
Less" " - a $47 Value, Yours Free Now" - "Just Enter Your First
Name and Email Address for Instant Access!"  Many people will want
the free item, and will sign up.

Where do you get something of value to giveaway and build your
customer base? It's simple: notes from seminars, PLR (Private Label
Rights Material), even information from Wikipedia can be reworded
and improved on very quickly.

Change up the wording a bit, save it in Word as a PDF, and you are
ready to give it away and start collecting a customer base 24/7 on
autopilot!

Besides, you only need one giveaway item to start. In exchange they
give you their first name and email address  Everyone wins! Now, you
have a customer base to communicate with instead of random
"traffic" (lands once and leaves) that has no value. It's a
valuable asset that will pay you back many times!

Also, the customer has a "nice guy/girl" whom they can learn things
from and starts to trust. And communications can even be automated.
We'll talk more about that soon...

See YOU at the Top!

Damian

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